Mastering the Skills of Sales Partnership Management

Why Attend

In today's highly competitive business environment, building and maintaining successful partnerships is essential for organizations looking to drive revenue growth and achieve their strategic objectives. As a result, this training program was designed to focus on the skills needed in identifying, developing, managing, and growing partnerships with other organizations. However, developing and maintaining effective partnerships requires a complex set of skills and techniques, including strategic thinking, sales and business development, negotiation and contract management, communication and presentation, relationship-building and networking, and teamwork and collaboration. Therefore, this training program is designed to equip the participants with the knowledge, skills, and techniques necessary to build and maintain successful partnerships that drive revenue growth and promote the overall success of the organization.

Overview

Course Outline

Schedule & Fees

Course Methodology

Instructor-led training that uses interactive learning methods, including class discussion, small group activities, and role-playing

Course Objectives

To equip the Sales Partnership Team with the knowledge, skills, and techniques necessary to identify, develop, manage, and grow partnerships that drive revenue growth; To improve the Sales Partnership Team's communication, negotiation, and contract management skills; To enhance the Sales Partnership Team's ability to build and maintain successful partnerships; To promote effective teamwork and collaboration within the Sales Partnership Team and with other teams within the organization

Target Audience

The Sales Partnership Team, including business development managers, partnership managers, and account managers responsible for managing and growing partnerships Lectures and presentations by subject matter experts; Group discussions and brainstorming sessions; Hands-on activities and simulations to apply skills learned in the training program; Role-playing exercises to practice sales and negotiation skills; Case studies to analyze real-life situations and learn best practices

Target Competencies

n/a

Introduction

Overview of the training program
Objectives of the training program
Importance of the role of the Sales Partnership Team in driving revenue growth and business development

Building and Managing a Successful Sales Partnership Team

The role of the Sales Partnership Team in driving revenue growth
Developing and maintaining strategic partnerships with other organizations
Collaborating with other teams within the organization to achieve common goals
The importance of effective communication and coordination in building a successful Sales Partnership Team

Sales and Business Development Strategies for Partnerships

Sales strategies for identifying, approaching, and closing new partnership opportunities
Developing and implementing a comprehensive business development plan to grow existing partnerships
Sales techniques for building long-term, successful partnerships
Relationship-building and networking skills to cultivate new partnerships and maintain existing ones

Effective Sales Communication and Presentation Skills

Understanding the importance of effective sales communication
Strategies for delivering persuasive sales presentations to potential partners
Techniques for preparing and presenting sales proposals to partners
Building rapport and establishing trust with potential partners

Negotiation and Contract Management

The art of negotiation and conflict resolution in partnerships
Strategies for conducting successful negotiations with partners
Contract management and the importance of clearly defined contract terms
Managing and mitigating risks associated with partnership contracts

Sales Performance Management and Goal Setting

Developing and implementing effective sales performance management strategies
Setting goals and objectives for the Sales Partnership Team
Evaluating sales performance and identifying areas for improvement
Developing and implementing sales incentive programs to motivate the Sales Partnership Team

Practical Applications and Case Studies

Hands-on activities to apply the skills learned in the training program
Case studies to analyze real-life situations and learn best practices
Discussions and feedback sessions to share experiences and insights

Conclusion

Recap of the training program
Action planning for participants to implement the skills learned
Evaluation of the training program

$1375

Arusha

Country: Tanzania

Duration: One week

Date: 11–15 Aug 2025

$4475

Geneva

Mastering the Skills of Sales Partnership Management

Overview

Course Outline

Schedule & Fees

Course Methodology

Course Objectives

Target Audience

Target Competencies

$1375

Country: Tanzania

Duration: One week

Date: 11–15 Aug 2025

$4475

Country: Switzerland

Duration: One week

Date: 27 Apr–01 May 2026